The Cutting-Edge AI-Powered Distribution Management Solution for FMCG Industry

Say goodbye to manual inefficiencies and hello to the future of distribution management with our innovative AI-powered solution.


Increase in Productivity for a Leading FMCG Manufacturer


Boost in Sales for a Top-Tier Retail Chain


Inventory Accuracy for a Leading Manufacturer


Increase in Productivity for a Leading FMCG Manufacturer


Boost in Sales for a Top-Tier Retail Chain


Inventory Accuracy for a Leading Manufacturer

Our Customers

Navigating FMCG Distribution Challenges

Key Hurdles

In the fast-paced world of Fast-Moving Consumer Goods (FMCG) distribution, businesses face a myriad of challenges that can impact efficiency, profitability, and customer satisfaction. From managing diverse consumer preferences to navigating complex supply chains, FMCG distributors encounter key hurdles that require innovative solutions and strategic approaches to overcome. Understanding and addressing these challenges are essential for ensuring smooth operations and maintaining a competitive edge in the market.

Navigating diverse consumer preferences and purchasing behaviors across fragmented markets poses a challenge for FMCG distributors in standardizing distribution strategies.
Fluctuations in demand due to seasonal trends and special events require FMCG distributors to adjust inventory management and supply chain logistics accordingly.
Intense competition for limited shelf space in retail outlets necessitates strategic negotiations and merchandising efforts by FMCG distributors to secure optimal product placement.
Managing inventory turnover and minimizing waste become critical for FMCG distributors due to the perishable nature of certain products, requiring efficient rotation practices to mitigate spoilage and expiration risks.
FMCG distributors must proactively address potential disruptions in the supply chain, such as raw material shortages or transportation delays, to ensure uninterrupted distribution operations and minimize stockouts.
Forecasting demand accurately is crucial for FMCG companies to optimize inventory levels and ensure timely product availability.
Empower Your Distribution Ecosystem

Tailoring Solutions to Every Step of the Distribution Cycle

Unlock the potential of every stakeholder in your Route-to-Market with Simplr. Foster robust collaboration, streamline processes, enrich communication channels, and leverage data-driven insights to propel your business towards success.

Empower Everyone in Your Route-to-Market

Field Sales Executives



Product Promoter

Van Sales Reps

Retailers & Distributors

Works Across Trade Channels

General Trade

Enhance ticket sizes, diversify order baskets, strengthen retailer relationships, and empower sales representatives and distributors for improved performance.

Modern Trade

Boost footfall conversion by ensuring product availability and visibility, securing a prominent share of the shelf in retail stores.


Efficiently streamline the customer acquisition process and ongoing relationship management within the B2B sectors.


Leverage existing warehouses, distributors, and retailers as fulfillment points for your own D2C channel. Use sales representatives to provide crucial support in this integrated approach.

Realizing FMCG Distribution Benefits

Benefits of Having Simplr Solutions

Streamline Operations

Simplify and optimize your distribution processes for smoother and more efficient operations.

Real-time Visibility

Gain instant insights into your distribution network to make informed decisions and react promptly to changing circumstances.

Optimize Inventory Management

Efficiently manage your inventory levels to prevent stockouts and minimize excess inventory costs.

Improve Customer Satisfaction

Delight your customers with fast, accurate, and reliable service, leading to higher satisfaction and loyalty.

Increase Sales

Drive revenue growth by identifying opportunities, optimizing sales strategies, and expanding market reach.

Increase Productivity

Boost productivity across your distribution network by automating tasks and streamlining workflows.

Quick Decision Making

Make timely decisions based on real-time data and insights to stay ahead of the competition.

Reduce Wastage

Minimize waste and maximize resource utilization to improve cost efficiency and sustainability.

Increase Efficiency

Enhance operational efficiency by eliminating inefficiencies and optimizing processes throughout your distribution chain.
Where WE DO

Success Stories

Contact us

Partner with us for Streamlined Distribution Management

We’re here to assist you! Feel free to reach out with any inquiries or for guidance on selecting the service that aligns best with your requirements.

Your benefits:
What happens next?

We Schedule a call at your convenience


We do a discovery and consulting meeting


We prepare a demo tailor to your needs

Schedule a Free Consultation